Global IP traffic to increase five-fold by 2013

Cisco has released new figures that suggest the amount of data hurtling through cyberspace will grow exponentially over the next four years.

Global IP traffic will increase by a factor of five from 2008 to 2013, approaching 56 exabytes per month in 2013, compared to approximately 9 exabytes per month in 2008. An exabyte is one billion gigabytes. By 2013, annual global IP traffic will reach two-thirds of a zettabyte (673 exabytes). A zettabyte is a trillion gigabytes. The research also suggests that mobile data traffic will roughly double each year from 2008 through to 2013.
New fibre optic networks and advanced mobile networks such as Longterm Evolution (LTE) and WiMax will allow for the anticipated explosion of all forms of video - IPTV, video-on-demand, internet video and peer-to-peer.

So what does this have to do with the printing industry? Well all this high definition video stuff flying around at the speed of light will make uploading a high resolution still photo mere child's play compared to today. Do you remember the days when we had to send artwork that contained lots of scanned images on a separate disk by courier (or worse still, a rep would drive to the customer and pick up the artwork on the pretext of customer service)? All this makes web-to-print (W2P) all the more attractive for any printer wishing to reduce the cost of business processes and increase the speed with which work can be turned around.

Now is the time to take your business online.

www.w2p.co.uk